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Raymond Elementary School

Case Study

School and Sports Team Logos

Scope of Project

Challenge

Raymond Elementary School faced a significant challenge in creating logos that represented both their sports team and the school’s overall identity. Initially, the school turned to Fiverr, an online platform for freelance services, in an attempt to source a cost-effective solution. However, after multiple failed attempts and countless revisions, they found the designs were not aligning with the school’s vision and community spirit. The process was time-consuming and frustrating, leaving the school without a cohesive or meaningful emblem.

Solution

Raymond Elementary School decided to partner with Artrageous Advertising, a local agency known for its creative expertise and understanding of community-driven branding. Our team took a collaborative approach to ensure the new designs would resonate with students, staff, and the larger Raymond community.

The process began with a discovery meeting where we explored the school’s history, values, and visual identity goals. Drawing on this information, we developed:

  • A custom sports team logo: Bold and energetic, reflecting school pride and team spirit.
  • A school emblem: Timeless and versatile, designed to be used across various applications, from stationery to signage.

Our designers created a selection of logo concepts, each with unique design elements tailored to the school’s identity. After presenting these to the school, the designs were chosen and refined to perfection, incorporating their feedback while maintaining the professional and polished look they desired.

Outcome

The collaboration resulted in logos that exceeded the school’s expectations:

  • The sports team logo became an instant source of pride for students and athletes, with its modern and dynamic design representing strength and unity.
  • The school emblem provided a unifying visual identity that embodied the school’s values and community connection.

The designs were well-received by students, staff, and parents alike. The school reported a renewed sense of pride and enthusiasm, particularly during school events and sports games where the logos were prominently displayed. By choosing Artrageous Advertising, Raymond Elementary avoided the pitfalls of generic designs and achieved a professional, customized solution that truly reflected their identity.

Through a local, personalized approach, Artrageous Advertising transformed a frustrating logo design experience into a successful rebranding story for Raymond Elementary School.

The Design

Artrageous Advertising