Though faced with budget constraints and a 4-year hiatus during the pandemic, the Lethbridge International Airshow wanted to make a strong comeback for their 2022 Summer event.
To make a strong come-back at the most effective cost, the key was a results-driven marketing strategy to reintroduce a newly refreshed brand, and drive visitors to their NEW website to sell tickets. All this without going over the already limited budget.
Artrageous’ online strategy made approx 850,000 digital impressions, and resulted in approx 20,000 attendees with over $105,000 in online ticket sales alone.