The project
GOAL: Though faced with budget constraints and a 4-year hiatus during the pandemic, the Lethbridge International Airshow wanted to make a strong comeback for their 2022 Summer event.
SOLUTION: To make a strong come-back at the most effective cost, the key was a results-driven marketing strategy to reintroduce a newly refreshed brand, and drive visitors to their NEW website to sell tickets. All this without going over the already limited budget.
RESULT: Artrageous’ online strategy made approx 850,000 digital impressions, and resulted in approx 20,000 attendees with over $105,000 in online ticket sales alone.
Client
Lethbridge International Airshow
Year
2022
Website
Branding Mockups
Logo